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uSchuss – ski school app

uSchuss is the first App that creates a link between professionals and non-professional snow lovers. It’ll pinpoint which ski instructors, from any ski station in the world, are available at the day and time you need. CONCEPT People who practice winter sports seek adventure and a connection with nature and their tribe. Feeling the adrenaline that comes when speeding down a snowy slope is the main goal for many. The dot has been used to represent the snow. The mesh of dots, adds movement, shaping a wave of snow after a skid turn, one of the most popular moves among snow sports fans. Project still in progress
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2022, Year of stories logo proposal

Every two years, VisitScotland picks a theme to showcase the activities, attractions, and culture of Scotland. 2022, will be the year dedicated to celebrating Scotland’s Stories. LOGO CONCEPT Stories are created by people’s adventures, imagination, and dreams. This route focuses on the idea that we are the writers of our own story. A dynamic logo can represent the whole range of media we use to share our stories, from books to social media, movies, and everything in between. The graphic line on the logo represents the unwritten future and that everything is possible. It also highlights the different categories of the year and interacts with the content of the collateral as if it was part of the logo.
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2020, Year of Coasts and Waters

Every two years, VisitScotland picks a theme to showcase the activities, attractions, and culture of Scotland. 2020, was the year dedicated to celebrating Scotland’s Coasts and Waters. LOGO CONCEPT The circular shapes are cut and divided by a line that is reminiscent of the horizon where the above water and underwater connect. All these elements create a space symbolising Scottish shores and cliffs. I, with the help of the VisitScotland design team, design the brand style for this event. ——————————— Cada dos años, VisitScotland elige un tema para exhibir las actividades, atracciones y cultura de Escocia. 2020, fue el año dedicado a celebrar las Costas y Aguas escocesas. CONCEPTO DEL LOGO Las formas circulares estan seccionadas y divididas por una línea que representa el horizonte donde las olas y el agua conectan. Todos estos elementos, crean un espacio negativo que simboliza las costas y los acantilados escoceses. Yo, con la ayuda del equipo de diseño de VisitScotland, diseñamos el estilo para la marca de este evento.
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Reino de los Mallos

Reino de los Mallos is a region in the north-east of Spain. A new brand was needed to promote the landscape, activities and services that this area offers. The logo proposal it is based in the landscape of the region and its most representative elements: The mountains and the Gállego river. The main architecture style, Romanesque, is also represented in the curved shape of the mark as well as the snaky roads that drive you to discover amazing region hidden gems. – – – – Esta identidad corporativa se fundamenta en lo agreste de su territorio y consecuentemente en sus elementos más representativos: los mallos de Riglos y el rio Gállego. Elaborado desde la abstracción y pictorización de los elementos citados, alberga otras connotaciones reconocibles en la zona. A razón de su arquitectura, Románica por excelencia y visible en los arcos de medio punto repetidos en el estilo lineal y circular del icono. También se ven los diferentes trazados serpenteantes de las carreteras y vías de comunicación que a su vez son motor de descubrimiento de la zona; incluso resulta reconocible en la gráfica el gesto humano y amable en actitud de bienvenida. Todo ello, lo anteriormente citado, está inscrito […]
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Theorem

Theorem Theorem is a promoter of conferences and events, which organises and showcases work and research in areas such as science, arts and literature, technology, education, entrepreneurship and environment. The logo is a connection of the Present Time with Ancient History when some people started to prove their ideas with theorems as Pitagoras. THEOREM + ΘΕΏΡΗΜΑ View website –> www.theorem.co.uk   Esta empresa es una promotora de conferencias y eventos, el cual organiza y exhibe trabajos e investigaciones en áreas como ciencia, arte y literatura, tecnología, educación, emprendimiento empresarial y medio ambiente. El logo es una conexión del Tiempo Presente con la Edad Antigua donde personas como Pitágoras empezaron a demostrar sus ideas mediante teoremas. THEOREM + ΘΕΏΡΗΜΑ Ver página web –> www.theorem.co.uk
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Women Being

Women Being … is an international platform for discussion, sharing of experiences and knowledge, and support the empowerment of women, with offline events and an extensive online presence. We create spaces for debate and exchange on the main challenges facing women in today’s society, and to reflect on the ways in which we can, individually and collectively, propose solutions to these problems, and empower women all over the world, in an intersectional way (inclusive of transgender women). This project consisted in designing the brand and its platform where they could advertise their events and share other people’s opinions. The brand is the out come of mixing three symbols which depict femininity and fertility : An invert triangle A flower Shape The new Moon form To complete the shape of the image I connect the previous symbols with the first letter of the event’s name (W). www.womenbeing.co.uk   Women Being… es un evento que reúne conferencias multidisciplinares. Este evento anima a unir a los hombres y mujeres en un forum para celebrar el trabajo y la participación de la mujer en diferentes campos, como ciencia, arte, literatura, política, etc. El proyecto consistió en crear la imagen gráfica y una página web para el evento.  La marca […]
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2016, Year of Innovation, Architecture and Design

Winner of 2016 Year of Innovation, Architecture and Design Logo Contest The logo is an impossible optical object depicting movement and stillness, either a dynamic shape based on the endless line of the Möbius invention, representing the continuous and unstoppable advance creativity, or a solid and balanced interpretation of the structure of the Macintosh chair, finding a fixed point to connect with the Scottish culture and design.   Year 2016 in Scotland will shine a spotlight on Scotland’s achievements in innovation, architecture and design with a wide-ranging programme of events and festivals, underlined by the support of PR and marketing activity delivered by VisitScotland. The Year of Innovation, Architecture & Design begins on 1 January 2016 and ends on 31 December 2016. From textiles to technology, architecture to fashion and design, the year-long programme will highlight on our greatest assets and icons, as well as our hidden gems. Visit Scotland Website for more info   Logo ganador del concurso 2016, año de la Innovación, Arquitectura y Diseño. El logotipo es un objeto con una perspectiva imposible que representa movimiento y quietud, ya sea por la dinámica forma basada en la línea de Möbius (representando la continua e imparable evolución del ingenio y la creatividad […]
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The Police Box

Logo design for The Police Box, a record label for new music bands. Logotipo para The Police Box, un sello discográfico para bandas emergentes.
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Presstok

This project consisted in create: The name of the tool | The name is the onomatopoeia the device produce when is used. Design the logo Film and set a promotional video of the tool Design and build its e-commerce  | www.presstok.com   Presstok is a tool for maintenance and building infrastructure professionals. This engine is equipped with a powerful magnet to lift telecommunications plaques, manhole covers, sewer grates, etc. It can also be used as detector of hidden plaques.   Universal tool made of stainless steel, with: . Function lever . Rising function by magnetic effect. . Feature extraction with embossed rounded tip to prevent slipping.   You can open metal caps record up to 75 kg.     Este proyecto consiste en crear: En nombre de la herramienta | El nombre es la onomatopeya que produce la herramienta cuando la usas. Diseñar el logo Filmar y montar un video promocional de la herramienta Tienda on-line | www.presstok.com   Presstok es una herramienta para profesionales del mantenimiento y la construcción de infraestructuras. Herramienta equipada con un potente imán para levantar placas de telecomunicaciones, tapas de registro y de arquetas, rejas de alcantarillas, etc. También se puede utilizar como detector de tapas ocultas a baja profundidad. Herramienta […]
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Edinburgh Creative Nest

I was part of the Edinburgh Creative Design team. We were requested to design a new and fresh identity that could embrace all the different realities that creative industry professionals need. We came up with this simple identity in black lines that allow multiple interactions between a wide range of colours. In this way we could reflect diversity, energy and joy. Elements as birds, helped us to set up and complement the idea of variety, taking advantage of its own meanings, which for instance, represent different ways of living or interaction within the environments. www.edinburghcreativenest.com Formé parte en el equipo de diseño de Edinburgh Creative Nest. El proyecto consistía en crear una identidad nueva y refrescante que abarcase las diferentes realidades que los profesionales de la industria creativa necesitan. Diseñamos una identidad en lineas negras que permitieran múltiples interacciones entre una amplia gama de colores. De esta manera pudimos reflejar diversidad, energía y alegría. Elementos como las aves, nos ayudaron a establecer y complementar la idea de la variedad, aprovechando sus propios significados, que, por ejemplo, representan diferentes formas de vivir o la interacción dentro de los entornos.
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